Daily Archives : November 1, 2017

4 marketing lessons from ‘Stranger Things’

Netflix has undertaken multiple efforts to make sure audiences tune in to the show’s newest episodes. Here are four lessons marketing pros can take from the clever efforts to promote “Stranger Things”: 1. Make it interactive. Netflix partnered with Lyft…

November 1, 2017

2018 Marketing Predictions From The C-Suite

Toward the end of every year, I ask CEOs, CMOs, authors, executive recruiters, and other experts from a variety of industries and backgrounds to weigh in on what will be hot for marketers in the upcoming year. From cybersecurity to…

November 1, 2017